Shana Cup was the name my grandmother lovingly called me from the time I was little.
This collection is inspired by the Yiddish language I grew up around — full of humor, affection, and personality. My great-grandparents immigrated from Lithuania through Ellis Island and built their lives in America in the early 1900s.
These designs are a celebration of that world: family, nostalgia, resilience, comedy, and a language that somehow says everything better.
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